Robin is a game designer and producer, with a background in fine art, computer science and applied game studies. She joined EA in 2005, where she worked on The Sims2, MySims, and Steven Spielberg’s Boom Blox series for the Nintendo Wii. In the spring of 2009 she joined thatgamecompany as Executive Producer of the award-winning PSN downloadable title, Journey. Recognized as an influential Woman in Games, Robin is an evangelist for diversity of thought and participation in game design and game culture. She co-organizes the annual Experimental Gameplay Workshop, has chaired the IndieCade Festival, and lectures extensively on how developers can create novel, experimental designs by focusing on the feeling.