Trends in Gaming: ARGs

Day: Wednesday, June 22
Start time: 2:15pm
Until: 2:30pm
Venue: Skirball Center

For years now Alternate Reality Games (ARGs) have gathered momentum as transmedia storytelling and storymaking experiences, but the concept of ARGs is still evolving and remains hard to explain. Ken Eklund, the creator of WORLD WITHOUT OIL, demystifies the ARG and explains how to use alternate reality experiences in pursuit of serious goals.