Engaging the News

Day: Wednesday, June 22
Start time: 10:15am
Until: 11:15am
Venue: Skirball Center

While much has been discussed about the challenges posed by news gathering budget cuts and shrinking advertising budgets, not as much has been discussed about some of the forward-thinking and innovative ways in which journalists and news outlets are collaborating with new partners and utilizing media platforms such as games to engage and diversify their audiences.

Moderator:
Eric Brown, CVO and COO, Impact Games

Speakers:
Andrew DeVigal, Multimedia Editor at The News York Times
Tom Scott, Director, Global Brand & Innovation – Communications, The Bill and Melinda Gates Foundation
Rudy Bednar, Executive Producer, ABC News All Media
Chris Swain, CEO and Founder, Talkie